Candidate Advice

Trends in digital recruitment

The beginning of the year is a good time to reflect on the trends past and present in digital recruitment. Not unsurprisingly these trends tend to follow general shifts in emphasis across the increasingly broad set of digital channels now available. Search marketing is omnipresent, though in terms of search marketing jobs, the balance has [...]

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12 months is a long time in digital

Can you imagine not working in the digital field? Let’s say you took a gap year to do voluntary service in a part of Africa where they don’t have regular access to the internet. When you returned to work in London, how out of touch would you be with the latest trends and ways of [...]

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Have you been affected by the recent Panda update?

Within SEO circles talk of the recent update to its algorithm by Google called Panda has been a hot topic of discussion. I am a firm believer that if you adopt sound white hat SEO techniques then you shouldn’t be too worried that Google is finally cracking down on link farms and websites with content [...]

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Top 6 digital events you should attend in 2011 (UK)

Having worked in the online or digital space for a number of years now, I thought it might be useful to highlight some of the must attend events for any passionate people working in online marketing, seo, web design and development, ecommerce, content management and production as well as those new to the digital space.

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Looking for a career in online marketing?

Online marketing is one of the great new genres of marketing to have been born out of the digital revolution. It’s still really in its infancy as degrees and qualifications have only really existed for the last 5 years. That’s not to say that there aren’t candidates out there who have worked for 5 years or more. I know of one candidate who has a 10 year online career incorporating a lot of online marketing elements yet no formal online qualifications. As the online world moves so quickly, this amount of experience is in itself enough for many employers within digital recruitment.

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Manage Your Online Persona

As head of a recruitment company, specialising in online marketing jobs, I am often amazed (and a little bemused) by the number of people who do not realise how important their online social network profiles are when it comes to job applications. With the increasing growth of people signing up to the plethora of social networks available, I feel the need to issue a warning to those of you seeking employment – protect your online persona!

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Getting Started on a Career in Pay Per Click

With SEO and PPC travel jobs booming, there has never been a better time to get involved in online marketing. Gail Kenny, the managing director of online travel recruitment site Puregenie explains what’s involved in a Pay Per Click Career, and how you’d get started.

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